Author Kate Harrison has done her own survey on people’s reading habits – what they love, loathe, buy and borrow, what they recommend and why. Fascinating and informative for writers, publishers and other readers.
Amongst other questions, Kate asked which three words best summed up what you wanted novels to be like. The top 4 words (number 3 and 4 were very close) were:
4: Funny (39%)
=2: Thrilling and moving (both scored 40%)
And number 1, with 55%: Thought-provoking.
She also surveyed publishers and agents. Here are three of the comments made:
Nicki Thornton, of Mostly Books in Abingdon, said: ‘Readers are always on the lookout for something that really speaks to them. It takes a lot of time to read a book and if it feels like time not well spent at the end of it I think people do feel disappointed. People do seem to be looking for something ‘a little more’ out of their reading rather than something very throwaway and lightweight.’
Agent Maddy Milburn said that debut authors are having orders cut, and she’s seen an increase in the demand for accessible literary books – as did Avon editor Sammia Rafique, who called these books ‘smart fiction’. But Maddy also pointed out that how the book is marketed makes a huge difference: ‘ONE DAY is essentially a love story but was given an iconic cover that appealed to both men and women.’ Sammia also called for more imaginative engagement with readers via social networking, to tap into their enthusiasm and interests.
Agent Carole Blake loathes the ‘chick lit’ label and its connotations of air-headedness – for me, she sums up the debate in the following: ‘Books that deliver a satisfying reading experience, but also leave the reader feeling they have learned something (historical facts, emotional intelligence, anything else) will leave the reader with the feeling that they have not only been entertained but also educated – they are validating their own leisure time and carrying away something more than ‘mere entertainment.’
Have a look here at all the survey results.