If you want to write, and think you will self-publish, read this post. You need to know the very large differences between self-publishing and vanity publishing, and avoid the latter like the plague if you don’t want to be parted from large amounts of your money for very little return.
The most prestigious event in the UK publishing calendar, the London Book Fair, welcomes predatory operators with open arms, deliberately positions them opposite author events for extra cash, and then helps to whitewash their reputation – even running misleading interviews and puff pieces on its own website to help them get more leads.
I’ve been campaigning against vanity presses and author exploitation for five years now, and one thing that became apparent is the key role of book fairs and industry events in this mess.
Vanity presses are always keen to appear at these events because it:
- lends their seamy enterprise an air of legitimacy to inexperienced authors who don’t know better;
- gives them direct access to a pool of newbie writers attending the events; and,
- creates an opportunity to sell various products to their users such as book signing services and book display packages costing thousands of dollars.
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